Join A Secret Italy


The Stores in Venice Preserving Venice's Traditions

In Venice, the touristy parts of the city are filled with tacky souvenir stores. If you know where to go though you'll discover stores in Venice that are truly wonderful.

We'll lead you to them. 

You'll find that Venice offers a really comprehensive shopping experience. There is everything from the famous designer names, those known and admired across the world, to outdoor markets, to the weird yet wonderful.

Did you know that some of the top Italian fashion brands, the best of Made in Italy,  actually come from this part of Italy?   Well, yes they do and you will find them all in Venice, names like Bottega Veneta, Diesel, Intimissimi etc.

Of course all the other famous Italian designer brands are in Venice too: Armani, Dolce & Gabbana, Gucci, Prada, Versace, Zegna. Basically, the A-Z of Italian fashion.

It isn't the designer brands that I love though. 

There is something much better!

Quality little stores making wonderful products by hand in the traditional way passed down through countless generations.

You'll find such stores making masks, bags, shoes, glass, lace etc. All they make is done in-store, by hand and many of the people making the products today are the fourth or fifth generation to continue the tradition.

Today though it is far harder than ever for them. They are mostly forced into forgotten corners of Venice where the rents are lower.

The main thoroughfares have been taken over by stores selling cheap copies of authentic Venetian products, often they are not even made in Italy, many of them are actually made in China.

I know that you are not like most tourists. 

I know you'll appreciate the quality, the time spent making the product you purchase. I know too that you are happy to spend a little more in order to support a beautiful tradition.

To keep the real Venice alive more and more people have to begin saying no to the fake goods and tacky souvenirs.

If you are the sort of person I think you are, and would like to do your part to help save Venice, then watch the video and come on over and visit our guide to discovering the authentic shopping experiences of Venice.

Looking for More Videos?

You'll Enjoy These...

  • Videos of Venice - That First Moment You Meet Venice

    It's a dull old day in a station and then at 1 minute 30 seconds it all changes. The scene before you causes you to shake, sometimes, that first time, you will cry.

  • Is it Safe to Visit Italy?

    Were you thinking of visiting Italy? Before you make a single plan watch this video!

  • 6 Things You MUST Do in Venice

    Visiting Venice Italy? Then six of the greatest sights and experiences on earth await you. You'll not want to miss out on a single one.

  • I NEVER Want the OLD Venice Back

    Venice is one of the world's greatest attractions but Covid-19 has changed the city. And I NEVER want it to return to the way it was before. The future of Venice...

  • Now Venice Goes Silent: this had me in tears

    This is incredible! Who would ever have believed that Venice would ever look like this. Gone are the tourists, gone is the noise, the chaos. The stores are closed and the only sounds now are the sounds of nature.

  • Venice Flooding - The Video That Explains It

    We look at the reasons why the flooding in Venice keeps getting worse. Is somebody to blame? We examine the likely culprits and the reasons why greed has...

  • A Story From Venice, Italy That WILL Make You Cry

    My heart was broken by this story. It makes me realize how Italy can be medicine for the soul and the effect that a city like Venice can have on those who visit

  • When Venice is Flooded - 6 Great Alternatives

    Acqua Alta? No problem! There are some fantastic options right on the doorstep.

  • On the Wings of Angels - A Flight Over Venice

    An Angel's view of Venice, soaring on outstretched wings above the most beautiful city on earth. We visit some of Venice's most gorgeous attractions.

  • Moments in Venice

    Slowly drifting down a canal in Venice italy, we watch the centuries glide, by, buildings that are works of art, gondolas and bridges spanning centuries. Join us as we travel this most beautiful of all Italian cities.

  • Need an Itinerary for Italy?

    There is so much to see in Italy so how do you decide where to go? You do not want a cliched itinerary for Italy, the same one the tourist hordes follow like sheep. You want something unique..

Please Book with Us...

Maria here, if you enjoy my site I'd love your support.

Simply book your next trip anywhere (not only to Italy) with the search box below or with any of the hotel links on the website.

I promise you'll get the best deal on accommodation available and the income we receive from HotelsCombined helps us to:

  • Stay independent and to keep bringing you the best of Italy.
  • Never have to accept money from hotels directly; that way we can share only those we genuinely love.

New! Comments

Have your say about what you just read! Leave me a comment in the box below.
Inside Acqua Alta Book Store in Venice